THE WELCH COMPANY
440 Davis Court #1602
San Francisco, CA 94111-2496
415 781 5700
S U M M A R Y
DIARY: September 18, 1998 11:00 AM Friday;
Rod Welch
Visited Mary about support to market Communication Metrics.
1...Summary/Objective
2...Demonstrated Consultant Scope for "Intelligence"
3...Application to Market
4...M Squared Support for Communication Metrics
..............
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CONTACTS
0201 - M Squared, Inc. 415 391 1038
020101 - Ms. Mary Ann Malinak; Vice President =272
020102 - Growth and Development =415 981 6731 Fax
SUBJECTS
Demo SDS via Web Site
Web Site
Evaluation
Newsletter
0706 - ..
0707 - Summary/Objective
0708 -
070801 - Follow up ref SDS 28 0000, ref SDS 27 0000.
070802 -
070803 - Advised Mary that M Squared's ad will be published in PMI NCC's
070804 - newsletter for October, and she can coordinate with the editor on
070805 - future publications. Also explained the opportunity for M Squared to
070806 - market business intelligence, as shown in the Welch web site. Mary
070807 - introduced a colleague who will contact us about this opportunity.
070808 -
070809 -
070810 -
0709 -
0710 -
0711 - Progress
0712 -
071201 - Demonstrated Consultant Scope for "Intelligence"
071202 -
071203 - We considered "intelligence" as a new scope of services for
071204 - consultants, as explained on the Welch web site.
071205 -
071206 - Mary Ann had not received the letter, ref DIP 11 0000, issued on
071207 - 980917, advising that the ad for M Squared ad will be published in the
071208 - October issue of the PMI NCC Newsletter. ref SDS 29 0000
071209 -
071210 - She retrieved her email and found the letter.
071211 -
071212 - We used the letter to illustrate the benefit of Communication Metrics
071213 - for delivering "intelligence" by Internet.
071214 -
071215 - Mary Ann was able to click on links in the letter to access relevant
071216 - discussions with PMI officials about accomplishing her objective, she
071217 - was able to open her original letter and ad copy to verify the correct
071218 - material will be published, and she could see instructions for follow
071219 - up on how long the ad should be published.
071220 -
071221 - I explained having reviewed M web site...
071222 -
071223 - http://www.m2net.com
071224 -
071225 -
071226 - Application to Market
071227 -
071228 - Communication Metrics is useful for complex management involving
071229 - cross-organization, and inter-department communciations...
071230 -
071231 - Project start ups
071232 - Project closeout
071233 - Projects in trouble
071234 - Launching new product, division, department
071235 - Transitioning New CEO, VP, Division Chief
071236 -
071237 - Communication Metrics ensures people know what to do, that things get
071238 - done, and that the work is aligned with objectives.
071239 -
071240 - Mary Ann feels these applications are useful across industry
071241 - boundaries, e.g., energy, government, technology, pharmecutical, any
071242 - situation that is knowledge intensive.
071243 -
071244 - An example is Charles Swab who hired a consultant to bring closure on
071245 - a number of projects because the executives did not have enough time
071246 - to think. ref SDS 4 3479
071247 -
071248 - We looked at the Welch web site for Communication Metrics that
071249 - explains implementation for major meetings. ref OF 1 0583
071250 -
071251 - http://www.welchco.com/00302.HTM#6805
071252 -
071253 - Weekly staff meetings are ideal, because they cover a wide range of
071254 - subjects that impact organizational success, generally the meetings
071255 - are unproductive, and most everyone knows it, as shown at the review
071256 - on 960205. ref SDS 2 5902
071257 -
071258 -
071259 -
071260 - M Squared Support for Communication Metrics
071261 -
071262 - Mary Ann looked at the report issued by the U.S. Army Corps of
071263 - Engineers. She indicated it helps clients understand the benefits of
071264 - adding "intelligence" for management. ref DRP 9 6172
071265 -
071266 - The printed report was needed for a later meeting, but I explained it
071267 - is available on the web site.
071268 -
071269 - http://www.welchco.com/00601.HTM#3521
071270 -
071271 - Mary introduced a colleague who specializes in technology support for
071272 - management at M Squared. She will call next week about meeting to
071273 - examine Communication Metrics.
071274 -
071275 -
071276 -
071277 -
071278 -
0713 -
Distribution. . . . See "CONTACTS"