CONTACTS 
0201 - Speedway Copy Systems              415 982 3182
020101 - Ms. Lisa Dayton; Manager
0202 - Desktop X Press, Inc.              415 291 8978 fax 399 0993
020201 - Mr. Joseph E. Shatara; President

SUBJECTS
SDS Brochure
Printing, 910610

0404 -    ..
0405 - Call for quotes
0406 -
040601 - I asked Lisa how she reconciles the price quoted last year and the
040602 - price this year which is higher?
040603 -
040604 - Quote last year at ref SDS 2 line 0510  - last year 500 = $331
040605 -
040606 - Called Speedway, talked to Dan:  gave him inv from last order.  He
040607 - will call us with quote later today.  He called back about 1030 with
040608 - following quote:
040609 -
040610 -
040611 -             500             750            1000
040612 -        =========        ========        ========
040613 -        $ 348.83          442.94          542.57
040614 -
040615 -
040616 - We were unable to reconcile the difference.  Her records show the
040617 - savings for linotype are only $45 or so, yet the record, ref SDS 3
040618 - line 053208 shows it was $76.50.
040619 -
040620 -
040621 - All prices plus tax.
040622 -
040623 -
040624 - Took the plates we had to Speedway, but the staples in them made it
040625 - necessary to create them from the disk again.  Used the blue disk,
040626 - because it was the second version.
040627 -
040628 - Lisa needed to know the filename, font and program in which the
040629 - brochure was created.  I can get this from Joe at Desk Xpress.
040630 -
040631 -
040632 -
0407 -
0408 - 1730 called Joe
0409 -
040901 - Joe thinks it is Pagemaker.  He said that 90% of the work on McIntosh
040902 - uses Pagemaker.  Joe said they are doing printing now, and he feels
040903 - they can significantly improve upon Speedway's price.
040904 -
040905 - I will call Lisa first thing in the morning and put the order on hold.
040906 -
040907 - Then take to Desktop.
040908 -
040909 -
0410 -
0411 - 1820 Joe called back
0412 -
041201 - He quoted $496 plus tax for 1000 units.
041202 -
041203 - It would be $361 for non gloss paper.
041204 -
041205 - I will go by on Saturday and he and I will work on the brochure
041206 - together.
041207 -
041208 -
041209 -
0413 -

SUBJECTS
SDS Brochure
Design and writing
Product Summary
Product scope analysis

0707 - Summary
0708 -
070801 - I considered again making changes to the manual, but have been unable
070802 - to justify the expense.  We actually need some research feed back
070803 - from people who examine the brochure.
070804 -
070805 - This is another stab at explaining SDS in terms most people
070806 - understand.
070807 -
070808 -       Time management (scheduling and planning)
070809 -       Save and retrieve notes (information and ideas)
070810 -       Produce and track correspondence and other documents
070811 -       Contacts
070812 -       Coordination with others
070813 -       Other programs
070814 -
070815 -            Wordprocessing
070816 -            Time manager
070817 -            Data base
070818 -
070819 -
070820 - Finally, late this evening I have been able to craft new language to
070821 - make a more direct appeal to customer's perceived needs, using
070822 - language like the above ("time manager," "Information manager") they
070823 - will hopefully understand.
070824 -
070825 - I incorporated an explanation of SDS at the beginning of the text, so
070826 - they know what it means.  I broke down its components in the headings,
070827 - so they are explained clearly separately.
070828 -
070829 - Added separate heading for "Scheduling."
070830 -
070831 - Eliminated "Convert Ideas into Action" and changed it to "Management
070832 - Innovations."   This replaces the language that explains how to use
070833 - SDS by entering "who, what, when where and why" which was added last
070834 - year, ref SDS 3 line 051903.
070835 -
070836 -
070837 -
0709 -