THE WELCH COMPANY
440 Davis Court #1602
San Francisco, CA 94111-2496
415 781 5700
rodwelch@pacbell.net
S U M M A R Y
DIARY: June 9, 2004 03:47 PM Wednesday;
Rod Welch
Letter to Gary on research showing communication drives culture. .
1...Summary/Objective
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CONTACTS
SUBJECTS
Language Culture Marketing Changes Attitudes Relentless Pre ure Ass
Transformation Steady-as-she-goes Exposure Brings Experience that Tr
Goals 2004 Improve Using SDS Learn 8 Steps Using SDS for Communicati
Education Enables Transformation to Culture of Knowledge Sales Gary
Thucydides History of Writing Advancing Literacy from Rote Trasncrip
Superhuman Alphabet Technology Improve Memory Transformed Humanity E
Language Culture Marketing Changes Attitudes Relentless Pressure Ass
PDF Paper Preferred Giving Up on Paperless Virtual Office New Way Wo
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2210 - ..
2211 - Summary/Objective
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221201 - Follow up ref SDS 10 0000, ref SDS 8 0000.
221202 -
221203 - Following up the letter to Gary submitted on 040602 that discusses
221204 - opportunity for continual education by sending a follow up letter to
221205 - confirm understandings to the parties in a teleconference. ref SDS 11
221206 - AG9I Gary's letter on 040508 planning to submit research showing
221207 - langugae drives behavior that shapes culture, ref SDS 10 568F,
221208 - provides a convenient issue to address "follow up" without mentioning
221209 - the event on 040602. ref SDS 11 0001
221210 -
221211 - [On 040610 Gary submits explanation of why a member of Aerospace company
221212 - Architecture Committee opposed SDS, illustrating challenge to
221213 - change culture, that can only be met with language that
221214 - complements experience with SDS work product. ref SDS 12 XA5K
221216 - ..
221217 - Submitted ref DIT 1 0001 to Gary saying...
221218 -
221219 - 1. Know you are very busy; if time is available, was there any
221220 - follow up on plans, in your letter last month on 040508, to
221221 - submit research showing the power of language to drive behavior
221222 - that shapes culture? ref SDS 10 0001
221224 - ..
221225 - 2. This seems like an important opportunity to support the 3-step
221226 - strategy for transformation, ref DIT 1 HR6I, which addresses,
221227 - in part, your letter a few months ago on 040229 asking about
221228 - the "Future of SDS." ref SDS 7 OW7K Step 3 in the strategy
221229 - calls for relentless pressure using email to submit language
221230 - that drives behavior on things people care about for getting
221231 - things done on the job, ref SDS 6 VS6J, and associating that
221232 - with things SDS supports, noted in the letter to you on 040508,
221233 - ref SDS 10 XH4O, and asked in Gary's letter on 020217.
221234 - ref SDS 3 425M
221236 - ..
221237 - 3. Your research on language and culture seems to support
221238 - Communication Metrics theory and practice, ref DIT 1 678K,
221239 - defined on 950327 that identifies opportunity to improve
221240 - productivity by using technology for "intelligence," i.e.,
221241 - "understanding and follow up." ref SDS 1 WO9P
221242 -
221243 - [On 040709 reviewed application of langauge and leadership
221244 - to drive transformation toward a culture of knowledge
221245 - enabled by SDS, based on work making an ASB filing to set
221246 - an SDS standard at Aerospace company. ref SDS 13 GI7J
221248 - ..
221249 - 4. Does the recent example on 040505, developing analysis on the
221250 - C3 Grid and Test Articles issue, ref DIT 1 GJ9J, illustrate
221251 - this opportunity to educate others about applying CFISR for
221252 - command and control of the work by adding "intelligence" to
221253 - daily working information. ref SDS 9 WO4M
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