CONTACTS 
0201 - SRI International                    650 326 6200
020101 - Mr. Mar
020102 - hoffman@sri.com
0203 - Intel Corporation                    408 765 8080
020301 - Mr. Morris E. Jones; Business Unit Manager =408 545 9521
020302 - morris.jones@intel.com
020303 - Cable Network Operation
0204 - Los Alamos National Laboratory       505 665 0134
020401 - Mr. Cliff Joslyn; 505 667 9096
020402 - joslyn@lanl.gov
020403 - Computer Research Group (CIC-3)

SUBJECTS
Giving Up on Knowledge Management, 000615
Hook Marketing Funding Sponsor Outreach, Support, Marcello, 000601
Give Up on KM, 000615
Hooks to Attract Sponsors to Fund Project, Marcello, 000601
Hooks Attract Sponsors to Fund Project, Marcello, 000601
Propose Presentation to SRI Group by Cliff Joslyn

0908 -    ..
0909 - Summary/Objective
0910 -
091001 - Follow up ref SDS 9 4080, ref SDS 11 2808.
091002 -
091003 - After writing the letter to Cliff Joslyn at LALN last night,
091004 - ref SDS 13 0744, which related discussion at SRI on 000615 during
091005 - meeting on DRK project, indicating team is discouraged about
091006 - developing KM tools, ref SDS 11 6271, thought it might be helpful to
091007 - invite Cliff Joslyn to visit with the DKR team to boost attention and
091008 - confidence in the potential of KM.
091009 -
091010 - Called Marcello and asked if he is aware of DKR team feeling that KM
091011 - is too much of a challenge, per meeting on 000615? ref SDS 11 6271
091012 -
091013 - Marcello advised that he has not been able to attend all of the DKR
091014 - meetings at SRI.  He is aware that the initial focus has turned to an
091015 - OHS, and the DKR objective is more long term now.
091016 - ..
091017 - We reviewed Marcello's call for the DKR team to identify
091018 - specific "hooks" to attract funding, in his comments during the
091019 - meeting at SRI on 000601. ref SDS 9 4080
091020 -
091021 - Marcello recalled making this comment, and clarified his intent by
091022 - adding this morning that sponsors who put up money want to "know" how
091023 - the OHS/DKR can help them with specific problems they have.
091024 -
091025 - We considered that Doug and Pat are out gathering "intelligence" from
091026 - prospective sponsors to hear about their specific problems, which can
091027 - then be analysed for application to OHS/DKR.
091028 -
091029 - Marcello further noted that SRI and the DKR team can identify common
091030 - attributes of disparate problems to formulate a design that solves a
091031 - broad range of problems.  He feels this kind of presentation would
091032 - make an effective "hook" in attracting sponsors to fund the proejct.
091033 -
091034 - We reviewed the record on 000601 setting out the opportunity to reduce
091035 - mistakes in daily work by using Knowledge Management, which then saves
091036 - time and increases earnings. ref SDS 9 0400
091037 -
091038 - Marcello feels this is a "hook" that is attractive, but noted that it
091039 - is several levels below the attention of sponsors who face particular
091040 - crises.
091041 -
091042 - I related analysis of "crisis management" that dominates the scene
091043 - these days, particularly in medical practice, ref DIP 2 2904,
091044 - reviewing the cause and solution to the high cost of medical mistakes.
091045 - ref SDS 3 2066
091046 -
091047 - Marcello feels that is a specific problem that needs a solution.
091048 -
091049 - We considered the report from the U.S. Army Corps of Engineers who
091050 - found that Communication Metrics solved a particular problem they had
091051 - which risked $40M, by adding an "intelligence" capability to their
091052 - management. ref DRP 1 6172
091053 -
091054 - Marcello indicated this would be helpful in showing sponsors that
091055 - "intelligence" can help avoid $40M problems also,  He requested a copy
091056 - of the report by USACE.
091057 -
091058 - Mentioned the letter to Cliff Joslyn at LALN, and our deferred plans
091059 - to visit about SDS, per the record earlier today. ref SDS 13 0001
091060 -
091061 - Marcello was not familiar with Cliff's work.  He requested information
091062 - on the KM program at LALN, which is shown at...
091063 -
091064 -
091065 -            http://www.c3.lanl.gov/cic3/teams/knowledge/
091066 -
091067 -
091068 - The record on 000331 is a good introduction. ref SDS 5 0001
091069 -
091070 - We considered inviting Cliff to make a presentation on KM for DKR
091071 - team to help maintain focus on objective.
091072 - ..
091073 - Will send Marcello a letter via web mail that uses links to
091074 - accomplish the addressability and backlink features recently discussed
091075 - by the DKR project as an urgent objective. ref SDS 9 2760
091076 -
091077 - This will provide the information Marcello is requesting.
091078 -
091079 -
091080 -
091081 -
091082 -
0911 -
0912 -
0913 - 1248 sent letter to Marcello
0914 -
091401 - Submitted ref DIT 1 0001 to Marcello linked to this record, and to
091402 - telecon with LALN on 000331 which has a link to their KM web site.
091403 - Suggest explaining advantage of DKR linkage is using traceability to
091404 - original sources that solves problems, per record on 950721.
091405 - ref SDS 1 1740
091406 -
091407 - Cite Eric's specs, ref DRP 2 0001, most recently received on 000605.
091408 - ref SDS 10 0001
091409 -
091410 - Suggested that Marcello call for assistance, if the links get
091411 - confusing, citing Prometheus reviewed on 991108. ref SDS 4 5810
091412 -
091413 -
091414 -
091415 -  ..
0915 -
0916 -
0917 - 1437 called Jack Park
0918 -
091801 - Advised of discussion with Marcello, per above, on DKR project getting
091802 - discouraged about KM development, ref SDS 0 0001, based on meeting at
091803 - SRI on 000615. ref SDS 11 6271
091804 -
091805 - We reviewed Eric's letter to Jack through the DKR email list on 000503
091806 - citing "knowledge" as a marketing buz word. ref SDS 7 5033  Jack
091807 - recalled Eric's concern.  He feels the project team needs to maintain
091808 - focus.
091809 -
091810 - Jack will discuss this with Howard Liu, who attended and contributed
091811 - to the notes submitted by Su-Ling on 000616. ref SDS 12 0001  We noted
091812 - that this issue is not set out in that part of the record. ref DRP 3
091813 - 0001
091814 -
091815 - Another matter that is not covered in the record issued on 000616 is
091816 - converting Eric's specs from a "CDS" to the "OHS," proposed by Eugene
091817 - on 000615. ref SDS 11 2808  I noted support for Eugene's idea, since
091818 - Eric's specs go well beyond a better email system, although the
091819 - initial deliverable may be an email system.
091820 - ..
091821 - Jack has read his copy of the letter to Cliff Joslyn this
091822 - morning on delays in meeting to review Com Metrics, POIMS and SDS.
091823 - ref SDS 13 0001
091824 -
091825 - He noticed the letter also explains difficulty the DKR project team is
091826 - having understanding "knowledge" well enough to create a Knowledge
091827 - Management capability, ref DIP 1 3575, as announced by Eugene Kim
091828 - during the meeting at SRI on 000615. ref SDS 11 6271
091829 -
091830 - Jack would support inviting Cliff to make a presentation on KM to the
091831 - DKR team.  We recalled that Jack used an idea from Cliff to initiate a
091832 - KM project for Howard Liu, reported on 000428. ref SDS 6 5722
091833 -
091834 - Jack will mention the idea of inviting Cliff to speak to the project
091835 - team during the meeting this afternoon at SRI.
091836 -
091837 -     [On 000627 there wasn't enough time to raise this today.
091838 -     ref SDS 14 0005
091839 -
091840 - I will send Cliff another letter asking if he can fit a presentation
091841 - at SRI into his schedule.
091842 -
091843 -
091844 -
091845 -  ..
0919 -
0920 -
0921 - 1631 called Marcello
0922 -
092201 - Let him know about ref DIT 1 0001 and cautioned about how to use links
092202 - in the letter, per analysis on 990419 on judicious review. ref SDS 2
092203 - 2320
092204 -
092205 - He said he will read the letter and provide feedback.
092206 -
092207 -
092208 -
092209 -  ..
0923 -
0924 -
0925 - 1934 sent letter to Cliff Joslyn
0926 -
092601 - Per above, ref SDS 0 4089, prepared ref DIT 2 0001 to Cliff asking him
092602 - to consider a presentation to the DKR team, following up my earlier
092603 - letter to Cliff, ref DIP 1 0001, reported in another record today.
092604 - ref SDS 13 0001
092605 -
092606 -     [On 000629 received letter from Cliff, but he does not respond to
092607 -     this point. ref SDS 15 7938
092608 -
092609 -     [On 000713 Cliff called to follow up. ref SDS 16 0001
092610 -
092611 -     [...recommend explain distinction between information and
092612 -     knowledge management. ref SDS 16 3348
092613 -
092614 -     [On 000718 SRI team submits proposal to NASA on Knowledge
092615 -     Management, but does not distinguish added value from Information
092616 -     Management. ref SDS 17 4410
092617 -
092618 -     [...recommend again that Cliff explain distinction between
092619 -     information and knowledge management, ref SDS 18 3904, per
092620 -     discussion on 000713. ref SDS 16 4480
092621 -
092622 -
092623 -
0927 -
0928 -
0929 - 2102 called Morris
0930 -
093001 - Last week, when John Deneen drove me home from the meeting at SRI, he
093002 - suggested I invite Morris to facilitate a DKR meeting at SRI, similar
093003 - to his help in the meeting with Eric at Intel on 000517. ref SDS 8
093004 - 0001  John said he read the record of the meeting, and feels that
093005 - Morris' expertise in leading technology discussions, is exactly what
093006 - the team needs.
093007 -
093008 - Asked Morris if he would consider facilitating a meeting at SRI to
093009 - help shape project goals and management planning.
093010 -
093011 - Morris said he would consider this, if it can worked around his
093012 - schedule that requires trips to here and there.  He said next week,
093013 - he is taking a boy scout troop camping.  The presentation at SRI
093014 - would more likely be in 4 - 6 weeks.
093015 -
093016 - I will mention this to Jack, to see if he feels this could be helpful,
093017 - and if so, the DKR team can be approached about extending an
093018 - invitation.
093019 -
093020 -
093021 -
093022 -
093023 -
093024 -
093025 -
0931 -